How to write a persuasive marketing email

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Email marketing can really make a business.  Being able to communicate to people who have already signed up for your email list is a great way to reach people who are already interested in you.  Email marketing can help so many different businesses.  If you are a blogger, it can help make sure your newest blog entries get a lot of page views.  If you are selling a new product, your emails can help increase the number of sales you make.  Getting wonderful, proven email marketing software like Constant Contact is well worth the investment.

But how do you write a persuasive marketing email?  Just because you have a great product or blog doesn’t mean you can always think of what to say in your marketing email.  So first I’ll tell you a few tips.  And then I’ll tell you one way you can make it really easy for you to keep creating persuasive marketing email!


So here are a few tips on writing a persuasive marketing email.

1. Write a Great Subject Line

The subject line is the most important part because that is the reason someone will open your email.   Here are some keys to making sure your subject line is good:

  • Ask open-ended questions
  • Include a deadline to give it a sense of urgency
  • Make an announcement
  • Add a list (like “the 10 ways you can save money this holiday season!” or something that has to do with whatever you are promotion)

2. Use a Pre-Header Text

The pre-header text shows up below the subject line and can appear in some email inboxes.  This is another great way to get people’s attention.  You can do this easily with Constant Contact.

3. Include Attractive Visuals

A picture is worth a thousand words, right?  Attractive visuals can keep readers engaged.  This is why I love Constant Contact so much.  They have lots of beautiful templates with beautiful designs.  That way you can easily and quickly make emails with gorgeous visuals without having to be an expert.

The Easy Way

But I bet you really want to know the easy way, am I right?  Well, the easy way would be with Email CopyDyno.

Email CopyDyno is an email creation software that helps you quickly create emails.

All you do is fill out a few key details and answer questions about your product or service.

And then Email CopyDyno will create email sequences in minutes!

If you don’t like what Email CopyDyno wrote, that’s not a problem.  You can easily make changes to it.  And if you don’t like it at all, you can have the software write a second draft.

This works for all types of marketing emails you would need, like a product, cart abandonment email, invitation to a webinar, etc.

And here’s another great thing about Email CopyDyno: it will then save your information for you so you won’t have to reenter it the next time you make an email!

They will even let you create different versions of the email.  This is great if you like doing A/B testing with your Constant Contact account.

This is a really great feature for the busy entrepreneur or blogger who wants to do email marketing but doesn’t have the time to constantly write a bunch of emails.

And here’s the best part of all: there is an amazing sale going on right now for Email CopyDyno!

Normally, it costs $297.  But for a limited time only, you can click here and get it for just $39!  That’s a savings of 87%!  And it’s a lifetime deal, too!  So make sure you go ahead and buy it now and you will be so thankful later that you did!


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Email marketing can be the difference between a successful blog or online business & a failing one. Writing a persuasive marketing email can help increase sales and/or traffic to your website. Find out our tips on how to write a persuasive marketing email - and the one way you can make it really easy for you to keep creating persuasive marketing emails over & over!